Top 50 Profile: Mister Car Wash

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Year Founded: 1999
Current President/CEO: Ron Peterson

Number of Locations: 64
Carwashes Located in: Florida, Texas, Iowa, Minnesota, Alabama, Idaho and Washington
Wash Process: Friction tunnel

MCC: To what do you attribute your company’s success?

Mister Car Wash: We’re a company made up of 2,500 talented and hardworking associates who all work towards delivering a great carwash and lube experience consistently, day in and day out. Our success is driven by the people on the front lines that are committed to delivering great service to our customers.

MCC: What are the three most important factors to staying successful during the current recession?

Mister Car Wash: Customers value value! To that end, we need to continue to look for ways to improve and enhance our services to continuously stay ahead of the curve.

Treat your employees well. Happy employees are usually more productive and deliver a higher level of quality in the services they perform. This ultimately leads to higher levels of customer satisfaction.

Control costs. Continue to look for ways to optimize your cost structure without sacrificing quality, speed or customer service. Leverage new technologies where applicable.

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