The International Carwash Association is hosting an exhibitor training Webinar series designed to help Car Care World Expo exhibitors maximize their show experience and return on investment. The series is free to exhibitors participating in this year’s expo, which will be held May 12-14 in Las Vegas.
The one-hour training sessions are presented by leading trade show management experts and will be held monthly leading up to the expo. The first Webinar took place yesterday and focused on keys to trade show success, including objectives and measurement. The session was presented by trade show marketer Doug MacLean.
Exhibitors can access session materials and a recording of the Webinar here, as well as register for upcoming presentations.
The next Webinar will be Feb. 18 at 2 p.m. EST and examine ways to save time and money on the show floor. It will be presented by Freeman representatives Dave Dolan, vice president of sales; Chuck McGee, senior national account manager; and George Hanson, national accounts manager.
The final two sessions are:
New Exhibitor Webinar
March 11 at 2 p.m. EST
Presented by Mary Murrill, ICA trade show manager, and Dave Weil, ICA trade show director
How to Develop, Design and Use a Lead Form
April 15 at 2 p.m. EST
Presented by Doug MacLean
Car Care World Expo 2010 exhibitors participating in the training Webinars are eligible to receive two priority points in the lottery for 2011 booth space selection. To be eligible, exhibiting companies must be present in a least three of the four live Webinars.
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