Reach Customers without Spending Much Money
There are a number of inexpensive ways that detail business owners can reach their target markets, and many don’t cost much more than a bit of time and some creative thinking. Every detail business owner should have some effective, low-cost, easy-to-measure marketing ...More
March 27, 2008 Keith Duplessie
Posted in Articles,
Marketing,
Operations
Detailers Should Embrace Mechanization
The most common complaints you hear from detailers seem to be about either having too much business or not enough. Not having enough business can usually be traced to problems with marketing, advertising, sales and quality of service. However, not being able to handle all ...More
February 27, 2008 Keith Duplessie
Posted in Articles,
Operations
What Detailers Need to Know about Workers’ Compensation
Workers’ compensation basically exchanges an employee’s right to sue an employer for an injury received on the job for state-determined employer benefits paid to the injured employee. Although workers’ comp programs differ between states, they all virtually include weekly ...More
January 14, 2008 Keith Duplessie
Posted in Articles,
Operations
Customer Royalty?
It was drummed into my head years ago that the customer is king/queen and that if I take good care of the customer, good things will happen. But having worked with consumers in many different businesses and observed the interaction between customers and employees, I have ...More
October 30, 2007 Keith Duplessie
Posted in Articles,
Marketing,
Operations
Steam Cleaning
Steam Cleaning In recent years, Europe’s vapor steamers have gained momentum in America. But these dry-vapor cleaners lack a vital component for cleaning a vehicle’s interior. By Keith Duplessie Studies have shown that a square foot of residential or commercial carpet can ...More
August 1, 2007 Keith Duplessie
Posted in Articles,
Operations
Do the Right Thing
Do the Right Thing Mobile detailers can no longer ignore water-runoff laws By Prentice St. Clair It wasn’t long ago that mobile detailers gave little thought to the water runoff resulting from their operations. Lately, however, mobile operators are faced with increasing ...More
July 2, 2007 Prentice St. Clair
Posted in Articles,
Operations