Social Media


  • Boomerang Carwash Launches New Web Site, Social Media Campaign
    Boomerang Carwash has launched a new Web site and social media campaign to better serve and communicate with customers, the company announced. The redesigned Web site features information on Boomerang’s environmental best practices, identifies its leadership team, explains ...More
    November 3, 2010
    Posted in News, Marketing
  • Don't be Social without a Plan
    Social Media
    Carwashes, detailers, fast lubes and car repair facilities have begun to pop up with regularity on social media sites, even if a large percentage of these business segments still lag behind other retail services in Web presence and site development. While a small percentage ...More
    October 13, 2010
    Posted in Blog, Marketing
  • 2 Crucial Questions to Ask before Adopting New Technology at Your Carwash
    Proceed with Caution
    With technological innovations occurring every other day and new gadgets being born faster than bunnies, it’s difficult to separate practical application from hype. The result is that too often we get blinded by the glare of our gadget’s shininess and forget that it is ...More
    September 8, 2010 By Kyle Doyle
    Posted in Articles, Marketing
  • Social Buying can Increase Carwash Customer Acquisition
    There is a lot of debate about how to make money with social media, much less its relevance to professional carwashing. The path to revenue with most of these social sites is long, curving and uncertain, but social buying sites may prove to be an excellent revenue vehicle ...More
    July 15, 2010 Karl Murphy
    Posted in Articles, Marketing
  • Online Tool Enables Early Peek into ICA Show Attendance
    For carwash industry professionals planning to attend Car Care World Expo 2010 next month, the International Carwash Association has set up an online tool that enables attendees to see which of their contacts are registered for the show. ...More
    April 22, 2010
    Posted in News, Marketing, Operations
  • Blue Sky Image Group Hosts Webinar on Carwash Marketing
    Carwash marketing firm Blue Sky Image Group will host a free webinar Dec. 1 at 2 p.m. EST. Called “The Building Blocks of Car Wash Marketing,” the Webinar is designed to help carwash operators create effective marketing plans capable of increasing sales and profits despite ...More
    November 20, 2009
    Posted in News, Marketing
  • Bubbles Car Wash Boosts Web Presence, E-mail Marketing
    Houston-based Bubbles Car Wash has revamped its Internet marketing by launching two Web sites and integrating e-mail promotional strategies. The company decided to improve customer service online by revamping its hand wash Web site and debuting a new site specifically for ...More
    October 29, 2009
    Posted in News, Marketing, Operations
  • Midwest Carwash Association to Launch Marketing Plan
    The Midwest Carwash Association is set to launch a carwash marketing campaign designed to entice drivers to wash their cars on a weekly basis. The campaign is scheduled to kick off Dec. 1, but marketing strategies will be discussed during a meeting event Nov. 5 at MotorCity ...More
    October 23, 2009
    Posted in News, Marketing, Operations
  • Using Technology to Market Your Carwash
    At 6 a.m. I hear my cell phone buzz on the dresser, and I know it is yesterday’s revenue totals from my carwashes. When I pick up the phone, I can view the overall revenue for my vacuums, self-service bays and automatic washes. On this particular report, my vacuum sales are ...More
    October 21, 2009 Bobby Willis
    Posted in Articles, Marketing
  • Mike’s Express Carwash Boosts Sales through E-mail
    Mike’s Express Carwash used a Father’s Day e-mail promotion in June to boost online sales of its discount carwash books by more than 60 percent over June 2008 totals, according to a press release. The promotion’s success prompted the Indiana-based carwash chain to launch a ...More
    August 24, 2009
    Posted in News, Marketing, Operations
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